It’s not hard to address someone by their first name. Jake from State Farm can do that! Your school needs to do more than the electric company or an insurance provider when you apply the personal touch to your school’s fundraising outreach! Your appeals and other...
AMP’D ARCHIVES
Three tips for a successful spring fundraising appeal.
Making an ask isn’t an easy task, especially when you’re working as a small team. But an effective spring fundraising appeal is a great way to get ahead and crush your goals this year.We get it – making the ask can be as tricky as finding the chocolate you like in a...
How to solidify strong relationships with new donors.
Building and maintaining strong relationships takes work, whether we’re talking about friends, romantic interests, or between a new donor and the nonprofit they supported. But it’s usually worth it! And you can set your nonprofit up for a stronger year by focusing on...
Key steps for recovering lapsed donors.
In a perfect world, we wouldn’t need to worry about recovering lapsed donors. You already know that it’s more efficient for nonprofits to focus on retaining the donors they already have than it is to acquire new ones. But the reality is, with so much on a fundraiser’s...
Taking an extra step to accommodate donor preferences.
You know no two donors are the same. So why would you assume your entire donor base wants to engage with your organization in the same way? Still, too many nonprofits fail to accommodate donor preferences in their outreach! If you want to build strong relationships...
Using AI to assist your outreach this appeal season.
The pressure to hit your fundraising targets can be daunting as the year draws to a close. Trust us. We know managing day-to-day operations while keeping crucial funds flowing in is not an easy task for fundraisers! And you’re not alone if you feel like there aren’t...
Focusing your year-end appeal on a donor-centric story.
You know there are a few key elements to any good story. And you’re probably already using many of them in your appeals and other communications. But you need to help your donors see the difference their support really makes by telling a donor-centric story. Believe...
It’s not too soon to think about your year-end campaign.
Think it’s too soon to plan ahead for your year-end campaign? Well, think again! In fact, the dog days of summer are the best time to start thinking proactively about how you will engage donors with your year-end fundraising push. We have to wear many hats as...
4 ways nonprofits use data to optimize email outreach.
You know an effective email strategy is an important part of achieving your goals and fulfilling your mission. And you can engage more donors, inspire action, and make a bigger impact when you use your nonprofit’s data to optimize email outreach. But according to...
How to segment your nonprofit’s audience.
As you know, effective fundraising is about engaging your audience with a message that feels personal and relevant. And using your data to segment your nonprofit’s audience allows you to speak more intimately with your supporters. A message that resonated with...