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Author: Mike Montalto

The Do’s and Don’ts of Comparing Dollars to Impact Impact-per-dollar helps donors understand what they’re really giving, but are nonprofits doing it right?

The Do’s and Don’ts of Comparing Dollars to Impact Impact-per-dollar helps donors understand what they’re really giving, but are nonprofits doing it right?

One of the biggest challenges we face as fundraisers and nonprofit professionals is breaking down the complex nature of our work in a way that is simple and digestible for donors. That’s why many organizations compare a donor’s dollars to the impact their gift has on...