by Jade Lien | Jan 4, 2017 | Donor Stewardship, Fundraising, Marketing
Stories are a huge part of nonprofit communications, and not without reason. Whether it’s fundraising, general marketing, or face to face interactions; an organization’s story is what moves the individual on the receiving end of the communication to a...
by Jade Lien | Nov 23, 2016 | Uncategorized
We’re always thinking and talking about new ways to make fundraising asks more personal, more relevant, and more impactful. Over the guide to online casinos for canadians last few months we have presented several ways that fundraisers, particularly those in the...
by Jade Lien | Nov 2, 2016 | Data + Analytics, E-mail, Fundraising, Integrated Marketing, Mail/Postal, Marketing
We’re in the midst of the end of year appeal season. If you’re in fundraising, that means right now your organization is going big. Whether solicitation mailings are well planned and stick to a schedule or are in the fly-by-night category, it’s what...
by Jade Lien | Oct 26, 2016 | Digital, Marketing, Web Technology
You make a significant investment in pulling people into the sales funnel, so keep the conversation percolating until they are ready to buy. Retargeting makes the most of your investment in print marketing and is a key component of any lead nurturing strategy. Whether...
by Jade Lien | Oct 20, 2016 | Fundraising, Integrated Marketing, Marketing, Nonprofit Technology
Giving Tuesday, the social media darling and only global day of philanthropy, is just six weeks away. The highly anticipated online event has finally gained the traction necessary to have itself marked on most nonprofit fundraising calendars, however, that...
